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Freelancing can be difficult. Whether you are a freelancer yourself or you deal with them, the process can be a struggle. Depending on your project, budget or both, finding a freelancer to meet your needs can be a pain. However, there comes a time in many businesses where the process...
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Personalisation is nothing new, whatever industry you are in. Increasing your customers expectations is key and personalisation can be the holy grail into that realm. ...
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Data: One of the most important things. Without it, you wouldn’t be where you are today. Although, how much do you actually know about data management? Data solutions. THE number one form of technology being implemented into companies. Companies, implementing this technology, experience a further 30% growth. With data driven...
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Copywriting is BIG. So big, it's even part of the multi-award winning "MadMen" tv series. It takes time when it comes to copywriting. A lot of this time, the focus of copywriting is you trying to entice a customer in some format. In most forms, this could be to buy...
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We live in a world where communication and the technology that surrounds it, isn't always readily available to everyone. For many people with impairments or disabilities, such as blindness or hearing loss, staying connected can be incredibly challenging....
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It can seem like such an intimidating task, converting an audience into visitors and leads and in turn, turning those into sales. Launching a lead nurturing campaign can be very tough, let alone nurturing a successful one. ...
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Facebook, the social platform that has been around for years now but, is it still alive? Currently, one of the world’s most powerful marketing platforms is Facebook and when you start to grasp the concepts around what appeals to the right people, what makes your page shareable and how to...
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Backlinks, which can also be referred to as ‘inbound’ or ‘external’ links, are links from other websites to your website. Search engines, such as Google, even view backlinks as 'votes' for your website. These 'votes' increase site ranking and content, which will increase your visibility on Google. ...
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Since the dawn of time people have gone to work. However, in the wake of the 21st century, the “idea” of work and how it is conducted has evolved. (Approximately an 8 minute read) In 1981, Dolly Parton released the song “9 to 5”. Interestingly, it seemed the general populace...
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Oh SEO the demon and devil to every single marketer out there. If we had a penny for every time we found a different way to utilise and improve SEO we would be millionaires, and we would also be here for years upon years trying to figure out the mystery....
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