ODOO
MARKETING
AUTOMATION
SMARTER CAMPAIGNS, LESS MANUAL WORK
Run fully automated marketing campaigns directly inside Odoo. Trigger emails and SMS, segment audiences, and track engagement — all connected to CRM, Sales, and customer data in one system.
3x
Higher Lead Engagement
Automated, behaviour-based journeys outperform one-off email blasts.
70%
Faster Campaign Setup
Visual workflows replace manual lists, scheduling, and repetitive tasks.
40%
Increase in Conversions
Targeted messaging reaches the right audience at the right time.
100%
Campaign Visibility
All performance data lives inside Odoo — no external tools or data gaps.
CUSTOMISED FOR YOU
Built for Marketing Teams Tired of Manual Campaigns
Odoo Marketing Automation is built for teams that want consistent outreach, better lead quality, and clear performance reporting — without juggling multiple tools.
You should use Odoo Marketing Automation if you:
✓ Send one-off campaigns with limited follow-up
✓ Manually segment contacts or manage static lists
✓ Can’t see what marketing contributes to pipeline and revenue
✓ Use disconnected platforms for CRM, email, and reporting
✓ Want automated campaigns that respond to real behaviour
Whether you’re a fast-growing SME or a multi-team organisation, Odoo helps you automate outreach while staying connected to live customer and CRM data.
“We moved from one-off email blasts to automated funnels that actually convert. Everything is connected to CRM and sales now — and we can see results instantly.”
Marketing Lead, UK SaaS Business
A/B Testing and Performance Analytics
Test content variations and measure engagement across each step of the journey.
CRM and Sales Pipeline Alignment
See how campaigns impact lead stages, opportunities, and revenue outcomes.
Multi-Channel Campaigns
Run email and SMS campaigns from one workflow with consistent messaging and tracking.
Visual Campaign Builder
Design multi-step journeys using a drag-and-drop workflow editor with clear logic.
Behaviour-Based Triggers
Trigger actions based on opens, clicks, form submissions, purchases, or CRM activity.
Audience Segmentation
Target contacts dynamically using live Odoo data — not exported spreadsheets.
KEY BENEFITS
Core Features of Odoo Marketing Automation
WHY
Why Businesses Choose Odoo Marketing Automation
Native ERP Integration
Marketing runs directly on live CRM, sales, and customer data inside Odoo.
Less Manual Work
Automation replaces repetitive campaign setup, follow-ups, and list handling.
Better Lead Quality
Campaigns respond to real behaviour instead of static segments.
Clear ROI Tracking
Every campaign links back to leads, deals, and revenue outcomes.
Scales Without Extra Tools
No need for external platforms as your marketing grows.
ODOO MARKETING AUTOMATION
Frequently Asked Questions
Yes. You can build multi-step journeys with triggers, delays, and conditional paths.
Yes. Campaigns run on live CRM data, lead stages, and customer activity.
Yes. You can run multi-channel sequences from one workflow.
Yes. Open rates, clicks, conversions, and revenue impact are tracked in Odoo.
AUTOMATE YOUR MARKETING WITH ODOO
Book a free discovery call to see how Odoo marketing automation can replace manual campaigns, improve conversions, and connect marketing directly to revenue.
EXPLORE