On the 8th of March 2019, the Salesforce London community welcomed London’s Calling with open arms for the fourth consecutive year.

One of the speakers at this sold-out event was our very own CEO, William McMahon, who delivered a presentation called Building Advanced Personalised Content Recommendation Engines using Salesforce Marketing Cloud.

Having built bespoke content recommendation engines for clients like Just Eat, he took audience through a deep dive look into Salesforce Marketing Cloud and how to leverage existing platform capabilities to make automated marketing simple, responsive and human.

If you’d like to download a copy of the presentation (and honestly, who wouldn’t), please click here:

Voyage upon our talk at London’s Calling 2019. https://www.youtube.com/watch?v=3cK-XajrAtM&t=2s