In the late stages of 2019 and continuing through to the starting stages of 2020 Google has made a statement by wanting to bolster its services and presence within the marketing cloud sector. With the aim to competitively fight against

Your lists with all of your consumer data and information is one of the most valuable parts of your business. Without those lists, you couldn’t send out successful campaigns, keep track of your consumers in the market, and develop new

The Marketing Cloud site where we used to check server status, trust.marketingcloud.com, will soon be absorbed by the Salesforce Trust site, status.salesforce.com on April 4th, 2019.

Last year, Amazon released the Alexa update that allows it to access and read your emails, through Gmail and Outlook.com initially, with more email clients expected to be added to the list soon.Just by saying "Alexa, read my emails", the

If your business has customers of any kind, or is trying to gain customers and increase revenue, then chances are you need a marketing automation tool of some kind. So, what is marketing automation, and why do you need it?

As email marketers, we strive to produce great content and work to build emails that drive brand awareness and engage our customers to entice them to interact with us. Emails that generate positive interaction and engagement can boost your Sender

The Wealth Management industry is a booming sector which is expected to grow even further in the medium-haul.

Switching to marketing cloud could be the most important leap that your company or organisation has to make. You could be constantly finding limitations and errors with your current system. This means switching to marketing cloud could be a great

Augmented reality (AR) has been around for a few years now and even though it's still in very early stages, the applications so far have exciting and promising projections.

Hiring the right people is one of the most important things you can do for your company. When you have the perfect team put together, your company will be more efficient, creative and successful.

You have a great product or service but what good is that if you can not get the right amount of traffic towards your website. This could be the final step to having an extremely successful business. Every main component

Next time you head to the bar for a game of darts, put on a blindfold and have your friend spin you around a few times. Then, try to toss a few darts and see where they land. Hopefully you