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Monthly Archives: November 2019

Data solutions. THE number one form of technology being implemented into companies. Companies, implementing this technology, experience a further 30% growth. With data driven marketing strategies, they are 6 times more likely to be profitable than competitors in their industry. This is why CDPs and DMPs have been growing at...
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Copywriting is BIG. So big, it's even part of the multi-award winning "MadMen" tv series. It takes time when it comes to copywriting. A lot of this time, the focus of copywriting is you trying to entice a customer in some format. In most forms, this could be to buy...
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We live in a world where communication and the technology that surrounds it, isn't always readily available to everyone. For many people with impairments or disabilities, such as blindness or hearing loss, staying connected can be incredibly challenging....
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It can seem like such an intimidating task, converting an audience into visitors and leads and in turn, turning those into sales. Launching a lead nurturing campaign can be very tough, let alone nurturing a successful one. ...
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Facebook, the social platform that has been around for years now but, is it still alive? Currently, one of the world’s most powerful marketing platforms is Facebook and when you start to grasp the concepts around what appeals to the right people, what makes your page shareable and how to...
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Backlinks, which can also be referred to as ‘inbound’ or ‘external’ links, are links from other websites to your website. Search engines, such as Google, even view backlinks as 'votes' for your website. These 'votes' increase site ranking and content, which will increase your visibility on Google. ...
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The idea of the rush hour, with cramped public transport and that one person who refuses to shower is something that nobody has ever woken up and looked forward to. Business was originally defined by employees clocking in and out 5 days a week at a very static time but,...
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Over the years and years of development Google’s search engine (SERP) has converted and transformed from being blue clickable links all them light years ago to a more UI friendly dynamic viewed gleaming with Sponsored Ads at the top of every single page YOU search. ...
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